The “China International Automotive Industry Development Forum†is one of the important concurrent activities of the “2015 China International Commercial Vehicles Showâ€. Wang Xia, Chairman of the China Council for the Promotion of International Trade Automobile Industry, also participated in the forum and paid special attention and discussion to everyone. The status and future of the car industry.
Wang Xia, Chairman of the Automotive Industry Branch of the China Council for the Promotion of International Trade
Wang Xia stated that he has participated in this forum for three consecutive years, and this three-year period is also a three-year decline in the commercial vehicle industry including special vehicles, and it is a three-year period in which companies face enormous challenges. Although there are some heavy topics, he firmly believes that the future of China's special-purpose vehicle industry is full of new opportunities and new hopes.
The theme of this year's China International Commercial Vehicle Show is "new normal, new hope", and the "new normal" brings the most personal experience to the entire industry. This is probably the "down market". In this down market, commercial vehicles have been suffering for a long time, but how long will they continue to suffer? Wang Xia said that he can only say that he is very optimistic.
In Wang Xi’s view, whether it is “three-phase superposition†or “new normalâ€, it is very clear to us that this round of market downturn is very different from the past. This round of downturn is different from the previous market fluctuations, and will no longer appear to have quickly rebounded to the original level or even higher after bottoming out. At the same time, with the transformation and upgrading of the logistics industry, transportation efficiency will be greatly improved. In addition, the ever-increasing quality and reliability of transport vehicles, coupled with the application of advanced transport modes, will lead to a reduction in market demand for vehicles. In other words, the total market in the future will not increase too much compared with the current situation. The task of the industry to digest excess production capacity is very arduous, followed by more intense market competition and inevitable mergers and reorganizations. To survive this period of market downturn, we must adopt innovation and development, carry out structural adjustments, and achieve transformation and upgrading. There is no alternative.
After transformation and upgrading, the future Chinese special-purpose vehicle market will be a brand-new and reborn market, and the industry's competitive landscape will undergo profound changes. After experiencing this downturn, the market will be the real hero. The sluggish market is an excellent opportunity for development. When the market is in the most difficult times, it will be beneficial to the strong, and will be conducive to the consolidation of the industry, and will be more conducive to the establishment of a new industrial ecological environment.
At the end of last month, China's "Thirteenth Five-Year Plan" proposal was released and proposed the development concept of "innovation, coordination, green, openness, and sharing" to support the development of emerging industries such as energy conservation, environmental protection, and new energy. New energy commercial vehicles usher in a period of great development. This year, China’s new energy vehicles are expected to produce and sell 200,000 vehicles, which is a very encouraging increase. In the mid-term, among new energy commercial vehicles, new energy buses have already taken the lead in terms of products, technologies, and market occupancy. New energy vehicles such as logistics vehicles and municipal sanitation vehicles will be the next hotspot.
New demands bring new hopes and bring new markets. Auto companies must not only meet new demands through innovation, but also be able to lead the market. The advent of the Internet era, personalized needs, and smart manufacturing have provided the foundation and space for companies to lead the market. As a special vehicle for the production of materials, it may be possible to create a new market segment by changing one function, upgrading one function, and adding one function. The key is whether you can grasp the trend of demand and have the ability to not have innovation. Today is "Double 11", which is the busiest time for logistics companies. Of course, it is also the busiest time for logistics vehicles. The logistics market has become the fastest growing segment of commercial vehicles. Faced with such a large market, in the face of such a market with ever-changing formats, unlimited potential, and a vibrant market, we need to provide them with more reliable, more efficient, versatile, and intelligent vehicles through innovation.
On November 12, 2015, the “2015 China International Commercial Vehicles Show†is about to start, and it will be an exhibition to show the preliminary results of China’s commercial vehicle industry transformation and upgrade. Compared with the last exhibition, products with high technological content and high added value increased; products with unique functions developed for segmented markets increased; new energy commercial vehicles, passenger cars and RVs became new highlights of the exhibition; The component exhibition area not only expanded in size, but also significantly increased the types of products. Behind the new technologies, new products and new trends presented at the show, demand-based innovation is driving the rapid transformation of the special-purpose vehicle industry under very difficult circumstances.
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