The lubricant industry faces a "baptism." Having experienced the decline in demand and sales decline in the past two years, more and more lubricant companies are constantly looking for new development paths under tremendous pressure for survival. They are also increasingly aware that seizing customers is the survival and development of the company. The fundamentals.
2017 lubricants companies will not return
Perhaps from this point of view, slowing down the rhythm is a good thing for lubricating oil companies, forcing us to think about how to achieve new corporate breakthroughs in the Internet era, more down-to-earth products and services. The development of the company is more and more connected with the customer experience. This is an era where customers decide everything. The customer's evaluation determines the customer's choice, the company has no other way, we must learn to face all kinds of "critical" customers.
Internet-speaking people say that today's companies can only wait for destruction if they do not do the Internet. But what kind of cuisine is truly Internet-based? Is it a matter of doing several APP contacts with customers? Is it an e-commerce platform? Real Internetization should be using Internet thinking, combining customer needs with Internet applications, and making customized services. Perhaps this is the direction of future corporate transformation and development.
In the development of traditional enterprise Internet, creating value is the essence. Enterprises must create prices in the process of the whole industry chain in order to maximize their effectiveness and achieve more comprehensive interaction and contact with customers. As a lubricant for traditional industries, it is not likely to receive the attention of consumers as much as other consumer goods. However, as the most widely used industrial product, its customers cover the largest range and the highest technical content.
Therefore, we are very much looking forward to becoming a pioneer in the innovation and exploration of the Internet + lubricant development model. Not only for the good development of the company's survival, but also to make some contribution to the progress of the industry.
With the advent of 2017, the international economy is still changing. The changing trend of China's economic environment is not clear, and there are many variables. China's lubricant industry, like other related manufacturing industries, is in a critical period of transformation and development. Faced with the complicated competition situation, everyone understands that if they do not advance, they will retreat. It is expected that 2017 will bring us more joy, and we expect that every effort we make can achieve the desired return.
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