This year's domestic heavy truck market can be described as "somewhat worse." On the one hand, inventory from the year before digestion was one of the major tasks of major manufacturers. However, the slowdown in domestic economic growth has not been tolerable. According to statistics, domestic sales of heavy trucks in the first 11 months fell by 23% year-on-year. On the other hand, the international giants represented by Mercedes-Benz, Mann, Navistar, etc. have accelerated their layout in the Chinese truck market, and competition in the domestic medium and heavy truck market will become even fiercer.
The annual business conference is an important gathering for truck companies to sum up the year, look forward to the coming year, establish confidence and plan strategies. From the recent 2013 business conference held by Sinotruk and Shaanxi Auto, it was revealed that these two mainstream heavy truck companies are optimistic about next year's market. Before the expected heavy truck market of about 700,000 units, CNHTC Group will not achieve year-on-year sales growth. The target of less than 10% and a 1% increase in market share for heavy trucks; Shaanxi Automobile Heavy Trucks strives to reach 85,000 vehicles.
Mannequin New Products Make Up Short Boards
China National Heavy Duty Truck: Sales growth of at least 10% next year
Fighting against the wind, Fang Xianzheng is my true character.
Strengthen the competitiveness of road vehicles
Ma Chunji said that the 18th National Party Congress and the Political Bureau of the Central Committee pointed out the direction for China's economic and social development. The new leadership of the Central Committee will ensure that growth will be the top priority. Consumption and investment will be driven by both approaches, and the process of urbanization will be greatly accelerated. The heavy truck industry will usher in a new spring of economic development in China. Especially at the Central Economic Work Conference, reducing logistics costs has become one of the important issues. This will bring good benefits to road transport vehicles and it is a "honey-hunting opportunity."
Compared with construction vehicles, China National Heavy Duty Truck has a low share of road vehicles. However, Ma Chunji believes that this also contains great potential. The HOWO-T7H and HOWO-T5G of the MAN platform that will be exhibited by CNHTC outside the venue this year will fully demonstrate its confidence and determination in expanding the road car market. According to reports, T7H and T5G were respectively positioned as upgrading China heavy trucks and medium-heavy trucks. It took China Shuangqi for 3 years to invest 800 million yuan. With the help of advanced technology and quality management from German Mann, the company inherited HOWO brand to adapt to China. Based on the working conditions of the developing countries and the good quality of cost-effective demand, the core components of the replacement products such as engines, cabs, axles, etc., are built using a large number of top international components to make them reliable. Technical indicators such as economical, economical, self-reliant, safety, and environmental adaptability have reached world advanced levels.
It is reported that the T7H will be officially mass-marketed on February 1 next year. The sales target for the next year will be 10,000, and about 100 companies will be recruited for the online channel. Around June next year, all configured T5G heavy-duty truck products will enter the market in an all-round way.
Another major push series products - Hao Hao J7B, positioning economic and practical low-end customer market. The lightweight configuration of the various types of models is equivalent to Howo products to extend downward, can play 7 platforms (heavy vehicles) in the low-end products, under the configuration can be configured 7-9-liter 5 platform (medium-heavy card) high-end The upper limit product. Yun Qingtian said that starting next year, the short board of China National Heavy Duty Truck on the medium and heavy truck platform will really make up for it.
Improve channel operations
Cai Dong, general manager of China National Heavy Duty Truck Group, believes that the sales volume of 700,000 heavy-duty trucks will not be a problem in the next year, especially with the start of construction of a number of urban light rail projects in March, which may bring a wave of peak demand. At the same time, natural gas heavy trucks will maintain growth, and the group’s sales target for the next year will be 10,000 vehicles.
Ma Chunji said that China National Heavy Duty Truck Group will achieve sales growth of not less than 10% year-on-year, and the heavy-duty truck market share increase by 1 percentage point next year.
In addition to launching new products, according to Yun Qingtian, in order to establish a specialized marketing network system to undertake sales tasks for different strains, to effectively integrate channel resources and enhance the market competitiveness of each line, China National Heavy Duty Truck will comprehensively promote the marketing of the sub-series next year. The entire product was divided into road vehicle product lines and engineering vehicle product lines. These two major strains were further refined into 10 strains, namely, T7H, HOWO, T5G, and Hao Hao were refined into their respective road and engineering lines. Plus mine trucks and the Steyr King product line. He said that in the face of multi-platform products, one of the purposes is to understand the car as much as possible.
In addition, the continuous improvement and improvement of “kinship services†and active services will lay a solid foundation for the full listing of the MAN products. With the expansion of light trucks, overseas markets, and special-purpose vehicles, China National Heavy Duty Truck Co., Ltd. is helping to create a full-scale series of million-class commercial vehicle companies.
Related reports
Development of "Golden Model" strategic layout light truck
One thousand cars per month
The exit of policies and the recession in the macroeconomic environment have seriously affected the automotive industry in 2011, and subsequent negative market returns to 2012. The light truck project of CNHTC Group was started under this background, and in September this year, the sales volume of light trucks reached 1,000 vehicles per month.
The heavy truck light truck project takes only one year and a half from establishing the concept to achieving a monthly output of 1,000 vehicles. In the meantime, after the Group set up the Light Truck Division in the second half of 2011 and the first phase of the light truck production base in Jinan on March 18, 2011, the first light truck test report was completed on December 22, 2011, and February 2012. All the relevant equipment and assembly lines were fully commissioned, and the 1,000th light trucks successfully completed the production process on May 3, 2012. At the same time, along with the construction of the first phase of the light truck production base, the second phase of the light truck production base will also be completed in 2014. After the completion of the project, it is expected that the plant construction area will increase by 60,000 square meters on the basis of 800 acres of production bases in the first phase. It is also expected that the annual production capacity can also be increased by 150,000.
Closer to the market
Xu Xiangyang, general manager of China National Heavy Duty Truck Light Truck Division, said that Sinotruk Light Truck Division will regard market demand as the principle to be followed first. The development of the regional "golden model" is both a trend and one of the new measures of the heavy truck light truck division. He said that the heavy truck light truck division will develop and expand product categories based on market demand. On the one hand, the cooperation between the light truck sales department and the distributors will be strengthened, and dealers will be required to strengthen the market research while at the same time understanding the market more closely, and providing accurate information and evidence for product development and quality improvement. On the other hand, the advantages of the vehicle will be transformed into selling points. Based on the information provided by the dealers and continuously summing up the “golden models†and regional best-selling models, a regional market competitive advantage will be formed. Another new initiative is to cooperate with logistics companies.
In fact, at present, the heavy truck light truck division has reached a consensus with a number of logistics companies to use the advantages of the complete range of heavy-duty light trucks and a professional conversion system to provide logistics companies with efficient transportation solutions, but also in full Break through the traditional marketing model in a development model dominated by market demand.
Group Chairman Ma Chun-chi said that in the coming year and the next 5 to 10 years, light truck sales will generally improve, and the light truck industry will enter a micro-growth era.
Quality or quantity? Heavy truck certainly chooses the former. According to reports, among the numerous quality supervision systems already established by the Heavy Truck Light Truck Division, the most characteristic is the quality assurance system for light truck supply chains. The system requires the monthly ranking of the products provided by distributors and suppliers in terms of identity, appearance, size, performance and trials. The tenth-ranked merchants should adopt the leadership interview method first, and the rectification measures should be ineffective. In order to strictly control the distribution company to provide qualified supporting products and services.
Automatic 3D Fiber Laser Pipe Cutting Machine
Technical advantages:
1. Excellent and efficient processing: Five-axis linkage of the bus system realizes space leapfrog and flying cutting technology, and improves efficiency by more than 20-50%.
2. Pipe cutting system: user-friendly and easy to operate, with sufficient pipe process database.
3. Special bed design:reinforced integrated welding bed, after annealing and twice aging treatment, with good stability.
4. Simple and convenient maintenance: the front chuck has good sealing performance and is more durable against dust; The rear chuck blows air automatically, and the pipe wall is cleaner.
5. Automatic feeding rack(optional): realize automatic clamping, pushing and accurate feeding with fast cyclic feeding speed.
6. Good quality and high precision: front and rear full stroke precision pneumatic chuck, multi axis linkage at the same time, good cutting effect and high precision.
7. A15: Double chuck short tailing:the cutting head spans from the front to the back of the front chuck and cuts the last workpiece.The tailing ≥ 40mm can save more material costs.
8. Excellent processing performance: it adopts high rigidity thickened bed, with bus pipe cutting system and bus motor which has faster processing speed and higher precision.
9. Slag extraction system (optional): solve the problem that there is no residue on the inner wall of the pipe, eliminating the secondary vibration polishing process.
10. High efficiency feeding system (optional): high rigidity design of feeding rack, stable and fast feeding and refueling, and the cycle time is about 10 seconds.
Laser Cutting Machine Metal,Automatic Pipe Cutting Machine,Automatic Steel Pipe Cutting Machine,Tube Fiber Laser Cutting Machines
GUANGDONG CHITTAK INTELLIGENT EQUIPMENT CO.,LTD , https://www.ctklasercutting.com