According to data provided by the SAIC-GM-Wuling Public Relations Department, the company's production and sales volume has reached 1.0264 million units, up 57.8% year-on-year through Dec. 15. Breakthroughs of the million-odd tipping point obviously came too fast. Compared to last year's 650,000 vehicles, SAIC-GM-Wuling increased by more than 60% this year. At the beginning of the year, the company expects annual sales of 700,000 units, and then it will increase to 850,000 units. In the end, even if it is limited by capacity, it still exceeds one million units. A newly-revamped Wuling Light has become the 1 millionth offline model today. This classic micro-customer has achieved sales of more than 500,000 vehicles this year. Dawei Wuling Rongguang achieved sales of more than 200,000 vehicles.
In addition to the improvement of the quality of its own products and the construction of after-sales service network, SAIC-GM-Wuling is clearly one of the biggest beneficiaries of this year’s vehicle purchase tax halving and automobile-to-country policy, of which the automobile sales to the company is particularly evident. . From a certain point of view, it is the launch of a rural market with huge potential that has spawned a minibus manufacturer's first collision with 1 million vehicles, highlighting the characteristics of the Chinese auto market.
SAIC-GM-Wuling also started the stage of a single vehicle company with a million-ton level. In the next two to three years, there will be more single-vehicle enterprises reaching the scale of annual production and sales of one million vehicles. Correspondingly, there will be several large-scale automobile groups that have annual production and sales of two million cars.
The Indian market becomes the next force point
Behind the millions of SAIC-GM-Wuling is the successful reorganization of a local state-owned enterprise. Through the introduction of SAIC and General Motors investment, Liuzhou Wuling has not only maintained its original brand, but also introduced capital and advanced management experience, becoming a model for the restructuring of state-owned enterprises. However, with the integration of Chang'an Auto and Changhe and Hafei, SAIC GM Wuling's micro-vehicle status will soon be challenged.
The next force for SAIC-GM-Wuling is the Indian market. According to an agreement between SAIC and GM, SAIC-GM-Wuling’s small and micro products will be imported into SAIC and GM’s joint venture in India in the future. This also creates an interesting pattern for domestic micro-car companies' competition.
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