When the PV module industry suffered heavy losses overseas, photovoltaic lighting applications are booming in China.
Despite the pressure of company executives and upper-level pressures, Huang Ming (microblogging), chairman of Huangming Group, who believes that everything is solar energy, once made a clear statement that he would never enter the photovoltaic module industry, but he chose a new market segment for photovoltaics. Terminal application. Because he firmly believes that commercialization and terminal use are the only way to achieve sustainable PV development.
However, the cruel reality tells him that it is counterproductive. According to the current development trend, the photovoltaic terminal application industry is likely to self-destruct.
The solar streetlights installed during the Beijing Olympic Games were dismantled in 1 year. The failure rate of thousands of solar street lamps installed in Changping District of Beijing was 21 after half a year. The solar lighting waste project in Daqing City, Heilongjiang Province was replaced by ordinary government lighting. . Speaking of the failure of photovoltaic terminal applications, Huang Ming is worried about the development prospects of the entire industry.
It is understood that solar street lighting is a segment of the photovoltaic industry, because it can directly use solar power, and does not require complicated and expensive long-distance transmission cables, and has many advantages such as automatic operation and voltage safety. In the past few years, it has been widely and quickly used to replace traditional street lamps.
However, this market segment is experiencing a short-lived pain.
This is a sunrise industry. If it has not developed, it will be flooded with countless hidden rules. On May 11, Huang Ming accepted the China Construction News. In the interview of China Housing, the reporter criticized the non-standard market and some of its peers. In the emerging industrial field of photovoltaic terminal application, the national standards, quality inspection, after-sales and other systems lag behind the industrial development, resulting in a large number of garbage projects in the country. The quality supervision department is unable to implement effective supervision of small-scale industries.
To make matters worse, after many small enterprises have completed construction, human and financial resources can not keep up, there is no after-sales service, and corporate brand replacement is frequently cancelled, resulting in more and more solar street lamp orphan products on the market, ruining the image of the industry and damaging A. Party interest. Huang Ming said.
In his view, the solar street lamp market is more than the low quality and low price of the solar water heater industry. Perhaps this is the biggest feature of many industries in China.
According to industry sources, most of the current solar street lighting products are mainly based on patchwork, rather than independent research and development, and some factory-free lighting companies are the spoilers of this industry. Cutting corners and shoddy products make the quality of the products unguaranteed. Some of the street lights failed for two days; the brightness of some lamps decayed very quickly, and it was impossible to illuminate in only one year; some of the lamp poles were seriously rusted and even dumped.
In the bidding process of the local government's installation and management of solar street lamps, there is often a phenomenon of simply destroying the good money in the price of good money, and even a large number of short-lived companies disrupt the bidding of solar street lamps.
There will be some temporarily registered companies in each region when the bidding is completed. After the project is completed, the project will be disbanded. In the end, the street lights of these problems will become the burden that the government can't afford. According to insiders, these companies often implement low-cost bidding and black-box operations, which has led to the emergence of low-quality and low-cost garbage projects in the industry, forcing local governments to conduct maintenance tenders every year, resulting in a large amount of manpower, material resources and financial waste.
Since there is no industry's own standard, many units in the bidding process refer to the implementation of urban road standards. As a result, the solar street light system is only one year warranty. Huang Ming said that the reason why many local governments have launched solar street lighting projects is actually to rely on the electricity saved by the later use to recover the cost year by year. If only one year warranty, it means that government investment is impossible to recover.
Consumer warnings point to the government's growing chaos in the photovoltaic lighting industry. The Huangming Group, which entered the field in the early days, is extremely embarrassed. The reason is that the industry has not yet developed and its reputation has become worse.
According to Huang Ming, when the PV module was selected in the early stage, the domestic PV market was just beginning to sprout, and the earliest companies such as Wuxi Suntech were just established. However, after 10 years, the photovoltaic industry has experienced ups and downs and still has not achieved sustainable development.
In an interview, Huang Ming once again emphasized the view of industry correction: policy guidance can not develop the photovoltaic market, it will only mislead the direction. The government's best thing to do is to improve standards and quality inspection systems, strengthen supervision, and regulate the market. As for industrial development, we should not rely on the tangible hand of the government, but give it to the invisible hand of the market.
Therefore, Huang Ming wrote in the consumer warning letter to the mayor of the country that if local governments raise the requirements for bidding for solar street lights, the quality guarantee will be implemented for five years and enforced; strict qualification examination of bidders will greatly improve solar street lights. The status quo of the ecstasy of the past is changing, and at the same time promoting the healthy development of solar street lights.
For solar photovoltaic terminal manufacturers, they can only be promoted if they are self-disciplined. Huang Ming said that after more than 10 years of exploration, Huangming Group has summarized and established a relatively complete internal control testing standard for enterprises. Although it is an internal confidential document, in order to avoid the healthy development of the photovoltaic terminal application industry, in order to avoid the greater economy of local governments. Loss, he is willing to publicly own the internal standards of intellectual property to promote the development and progress of the whole industry.
At the same time, Huang Ming also raised his own hopes for the role and construction of industry associations. Industry associations should not be based on the survival of enterprises, but should be based on the protection of consumer interests. The role of trade associations is to regulate the industry and formulate strict industry standards, rather than becoming an accomplice to bad companies and damaging the development of the industry.
The manufacturing industry is the foundation of the country. Even if it is the first place, China needs to cultivate its own manufacturing spirit. Huang Ming Chen Ci, the product is good, maybe the proportion of science and technology is less than 10, and the conscience of enterprises and entrepreneurs should account for more than 90.
The reality seems to be true.
Nowadays, people are immersed in an insecure living environment. If more Chinese entrepreneurs dare to expose themselves to the unspoken rules and ugliness of the industry and rebuild a safe consumer environment, the industry will naturally win a tough tug-of-war competition. More, good nature will win.
As Huang Ming said, saving the industry is about saving consumer confidence.
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