â— Beiqi, Hyundai, and Dai-ke Trio Power â— Dai-ke and Mitsubishi, Southeast and Beijing Jeep how to advance and retreat in China is remarkable â— It is called the most typical triangular relationship case by the industry: Dongfeng, Renault and Nissan triangle love will soon be established â— Ford Changan Mazda's triangular strategy is gradually approaching
Mercedes-Benz cars will soon land in China. Dai Ke, Hyundai and Beiqi will balance their relationship. Newspaper reporter Kang Yafeng photo
Hyundai Motor’s strategy in China may be restricted by Dai-Ke. Newspaper reporter Kang Yafeng photo
The triangle is the most stable geometric shape, but in economics, triangle relations are often synonymous with uncertainties. Infinite productivity is implied under those complicated relationships. From an economic point of view, the speed and frequency of capital flows in a market are directly proportional to the dynamics of the market. When we analyze the triangular relationship in the automotive market, we can realize that more and more complex cross-projects are actually The places that are visible and invisible are in full swing, and the capital bonds of “constant, untidy†turn the auto market into a huge Russian roulette. In this huge gamble of innumerable money, it is successful. Capital operation will enable companies to dance long-term, and the failure of capital operation will cause companies to lose their last stack.
Beiqi Modern Dai-Ke Sanfang is working hard
Since Beiqi and Hyundai signed the “exclusive†agreement and Beiqi chose Dai Ke again, the three parties’ attitudes will inevitably change.
As the major joint venture of Beijing Auto Holdings, Beijing Modern has carried the heavy responsibility of Beijing Automotive since its establishment and is also the core of the entire group. But this status changed its original color because of Dai Ke's joining.
"Well, a few awkward wives are normal?"
After choosing Hyundai as its main partner, Beijing Automotive Holdings Co., Ltd. and Dai Ke signed a strategic cooperation framework agreement on September 8 last year. The two parties are prepared to invest 1 billion euros to produce Mercedes-Benz cars.
Soon after the agreement signed between BAIC and Dai Ke on the production of the Mercedes-Benz sedan, on October 14 last year, Hyundai Motor Co. publicly protested the production of the Mercedes-Benz sedan by Daih-ke and BAIC, and asked Beiqi Holdings to withdraw and Dai Ke. The alliance agreement reached.
In response, Beiqi's response is that the cooperation between BAIC and Dai-ke has long existed before BAIC and Hyundai (Beijing Jeep, a joint venture with Chrysler). Therefore, it is not a breach of contract. Xu Heyi, chairman of Beijing Hyundai, once described the Beijing Auto Union’s marriage as Dai Ke as “it is normal for a few wives to be awkwardâ€.
Can South Korea's Modernity "Stay at Diaoyutai?"
The fact is not just one more partner. The main concern of modern times is that the cooperation between Dai-ke and BAIC will affect the modern strategic position of BAIC. As Dai-ke is the largest foreign shareholder of Hyundai, it owns a 10.65% stake in Hyundai Motors and is only a stone's throw away from its 11.5% stake in the largest shareholder.
If Dai-ke's holding of Hyundai shares succeeds and becomes the largest shareholder of Hyundai, then Hyundai will face an indirect loss of the control rights enjoyed by Hyundai.
Judging from the current situation, BAIC and Dai Ke did not seem to have affected the development of Beijing’s modernization and its dominant position within the group. With the approaching of the Mercedes-Benz project, it is still not known whether South Korea’s modern time can “stably sit on the Diaoyutaiâ€.
Triangles change into corners: the relationship becomes more and more complex
How did Dai Ke and Mitsubishi, Southeast and Beijing Jeep make a comeback in China?
Unlike Renault's alliance with Nissan, Dai-ke and Mitsubishi are holding a shareholding relationship. In terms of corporate development, the two parties do not have much common starting point.
However, because of the same capital ties, whether Dai Ke or Mitsubishi, the actions of either of them will cause concern to third parties. With the clarity of Dai Ke's product layout and the latest capital increase plan announced by Mitsubishi last week, the entire relationship gradually became clear.
Facts have proved that the production of Mercedes-Benz commercial vehicles chose Dai Ke's main partner - Beiqi's Beiqi Futian. However, it is worth noting that South East Automotive, which has been making efforts to produce Mercedes-Benz commercial vehicles, will also produce some commercial vehicles and MPVs.
While Dai Ke entered the army, Mitsubishi was faced with the choice to advance and retreat. When Dai Ke stopped investing in Mitsubishi Investment, he also introduced a third-party international investment, diluting the previously held 37% of Mitsubishi's shares to 20%-25%. Dai Ke's move immediately sparked a domestic confrontation. Mitsubishi's future fate speculation. The settlement of Mercedes-Benz cars and the entanglement of Dai-ke and Mitsubishi appear to confirm that Mitsubishi's industry priorities will have to be adjusted.
The focus of adjustment falls on Changfeng Motor. Sure enough, last week came news, Mitsubishi will add investment in Changfeng.
While Mitsubishi and Dai Ke went to Yangguan Road, Dai Ke did not stop the introduction of new brands. After Beijing Jeep confirmed the production of the Mercedes-Benz sedan, it has been confirmed that it is also a Beijing Jeep, and Chrysler sedan products will be introduced on an original basis. After its luxury car Maybach has begun sales in China, Dai-k will basically complete local production in addition to Dodge.
However, for Mitsubishi, although the current market process in China and Dai Ke's overall development do not have much of an intersection, Mitsubishi's position as an important member of the Dai Ke system will not change. It is believed that even if it is for the Chinese market, Dai Ke will not give up Mitsubishi.
Dongfeng, Renault and Nissan make joint efforts to catch up
The industry is known as the most typical triangular relationship case: Dongfeng, Renault and Nissan triangle love will soon be established.
Dongfeng Motor is the largest domestic auto company with foreign partners. As one of the three major groups, Dongfeng has the most extensive distribution of companies and the most complex structure. After a full-scale joint venture with Nissan, Dongfeng’s strategic concept has gradually become clear, with the finalization of Renault’s sedan products. The golden triangle relationship between Dongfeng, Nissan and Renault has gradually become clear. However, while the Chinese market is increasingly globalized and joint ventures are gradually being incorporated into the global strategic system of multinational corporations, the Dongfeng’s ability to complete the strategy of “reducing the king†remains to be tested while it is “accumulating grainâ€.
Renault sedan is about to land
The Dongfeng-Nissan-Reynolds Strategy "Golden Triangle" plan is considered to be the clearest and most rational triangular relationship in the Chinese auto industry so far. On June 29 this year, Renault's representative office in Beijing officially announced a joint venture plan with Dongfeng Group, announced that it will start production of the Megane sedan from 2006, and it is reported that it will establish a car factory with an annual capacity of 300,000 in Guangzhou. .
The truck joint venture is on the horizon. At the same time, another important content of the Dongfeng-Nissan-Reynolds Strategy “Golden Triangleâ€â€”a commercial truck joint venture project—has also entered a countdown.
On July 7, news came from the industry that Dongfeng Liuzhou Automobile Co., Ltd. (hereinafter referred to as “Dongfeng Liuqiâ€) executives disclosed at a media symposium that the Dongfeng Renault Truck Joint Venture Project is awaiting approval. The first new car may be in this year. It went offline in October. Allegedly, around July 12th, Negotiation experts from Renault and Dongfeng headquarters will go to Liuzhou to discuss further the specific details of the cooperation.
Renault Nissan Subnet Sales
After Renault disclosed the news about car production, Renault executives also said during their visit to China that Renault and Nissan’s products will continue to conform to international practices in the Chinese market and will not be connected to the grid. Instead, they will be developing their respective brands. On the Dongfeng side, Renault Nissan has become the most important partner of Dongfeng, and its other important partner, PSA, is quite intriguing.
Because Dongfeng Limited contains most of Dongfeng Motor’s assets, especially most of its excellent assets, its product production also covers the full range of automotive products. Therefore, Dongfeng Limited has undoubtedly played a central role in the development of the company in the current Dongfeng Department. In addition, the most important of Dongfeng’s joint ventures has been Shenlong. Therefore, it is worth paying close attention to how Dongfeng Motor Co., Ltd., Renault Nissan, and PSA's triangular relationship can be balanced after Dongfeng has consolidated the Golden Triangle with Renault-Nissan.
Ford Changan Mazda's triangular strategy is gradually approaching
Changan Ford's new sedan project will be jointly developed by Ford, Changan and Mazda. This is a typical "one draft and multiple investment" strategy.
The dusting of Ford’s new factory in Nanjing not only announced the formal launch of Ford’s veteran automobile factory in the Chinese market, but also proved the final establishment of the Ford, Mazda and Chang’an triangle relations.
The balance of interests is determined by the agreement of the new factory in Nanjing. The new car production project will be jointly developed by Ford, Changan Automobile Group and Mazda Motor Corporation. From the content point of view, this is a typical "one draft and multiple vote" strategy.
Compared to the current capacity of Changan Ford, the development of Ford subsidiary Mazda in China can be said to be smooth sailing. After FAW integrated Hainan Mazda, Mazda has already determined that another collaborator will be Chang'an. How to balance the distribution of Mazda products in China in the future will be the focus of this game.
When it was reported that Ford would produce the Mazda3 at the new factory in Nanjing, neither Changan Ford nor Ford China gave a slight response to the incident. It can be seen that Ford has maintained a very cautious attitude toward product introduction despite the determination of the partners.
Land Rover and Mighty Tiger settled in suspense. In addition, the establishment of triangular relations will drive the Ford other brands to accelerate the possibility of entering China. And there have been many signs of this before. First, at the just-concluded Beijing auto show, besides the Mercury vehicles sold only in North America, Ford is the only auto company to display a full range of brands. The purpose of increasing brand and group product promotion is self-evident.
The other is the conjecture of VOLOV, another of Ford's leading products. A dealer specializing in VOLOV has stated that Ford's introduction of VOLOV is only a matter of time before the high-end cars enter the Chinese market.
There is also news that Ford will soon make two Land Rover and Maverick two SUV models, and the production area is likely to have previously been cooperation Jiangling Motors.
â– reporter observation
Ford wants to come from behind
Ford was the latest in the three major groups, but it immediately showed its tactics. Chang'an Ford's new Nanjing production base, apart from the vehicle factory, is the most concerned about a fully-controlled engine plant. Holding the core component company is considered to be Ford’s “stabilityâ€: In the context of domestic auto companies not possessing technological advantages, complete control of the core components will lay the foundation for the company’s long-term earnings.
The three major networks have become the “original driving force†for industrial convergence
Divided for a long time, together for a long time must be divided. In this year's general environment of the lower market environment and the concept of market consumption in the rational direction of the development of the environment, the car manufacturers, whether it is a joint venture or its own brand, have felt tremendous pressure from the market. It seems that in a two-year bull market, the situation that a car can be sold has already been used by manufacturers. The buyer's market suddenly comes to a point where it feels at a loss, and it also gives those companies that have strategic preparations earlier more opportunities. .
It is not difficult to identify with hurry and preparedness in this year's auto market. From the perspective of development, almost all industries will experience from the initial lack of competition in the form of a single capital, to the complex competition in the capital relationship, and then to the relatively stable state of the market maturity. The so-called triangular relationship is just a common phenomenon when competition has just risen. At present, this triangular relationship is evolving toward a more complex multi-angle relationship.
However, while people are concerned about the triangular relationship, it is difficult to find it. The complication of the relationship is also a simplification of the relationship, because it is often the same force that works behind multiple factors.
A senior company interviewed by reporters in the analysis of this year's auto market throws an astonishing statement that the entire automobile market will undergo a large-scale reshuffle at the corporate level in the second half of this year, and the process leading this reshuffle will be GM, Ford, and Toyota dominate the three major automotive network groups. In the future, regardless of joint ventures, China's auto companies will rely on these three networks as their main vehicle ecological chain. Enterprises outside the system or unable to squeeze into this network umbrella will be eliminated within two years.
Although from the current point of view, the domestic auto companies are still far away from the concentration, they can be compared with the actions of GM, Ford, and Toyota, the three largest auto companies in the world. Their strategic layout has long been planned and they have far-reaching prospects. Sex.
GM is the earliest and best company to do in this area. From the earliest date of establishing Dongyue Automobile and entering China, GM has already completed its overall market layout. Through a clear product strategy and methodical production planning, GM has become the most competitive company in China's auto industry through its partner SAIC.
Toyota's behavior is a reflection of the overall strategy with typical strategy first, channel first, and product afterwards. Toyota is the first foreign auto company to set up a sales company in China. Today, this is considered to be the sign of the full-scale entry of foreign auto companies. After Toyota, GM and Ford have also established their own cars one after another. Sales company.
A veteran of the automotive industry believes that the blowout of the automotive industry in the past two years is largely an “atypical phenomenon†that is separate from the economic laws. This year’s situation is the normal market performance. While foreign giants have increased investment and have continued to integrate industrial resources through similar triangular relations, domestic companies will usher in a real catastrophe, especially for state-owned independent brand companies, in terms of technology, capital, channels, and management. Under conditions that do not have the same factors, the question of where to go is an "essential question of life."
Casting carbon steel is a commonly used metal material, also known as Carbon Steel Castings. The Carbon Steel Castings provides excellent integrity and a high degree of strength and durability, making it a common material in industries that manufacture high-quality products.For the Carbon Steel Casting Parts, SCZY company more like to use the process of investment casting, so that we call the aluminum parts for Carbon Steel Investment Castings.
The carbon steel castings has many advantages, such as:
1. Good corrosion resistance, and it can work in various environments.
2.Good welding performance, easy to weld.
3.Low strength, soft and easy to process and maintain.
5. Low cost and good quality, it is an ideal material for high-quality product manufacturing industry
Carbon steel castings is widely used in industries such as automobiles, ships, bridges and construction for the manufacture of components, machine parts, body parts and more.
SCZY has very rich experience in Carbon steel investment casting and othe metal casting. We can complete precision casting carbon steel , and subsequent secondary CNC machining and surface treatment, or we can directly CNC process the entire product. The machining accuracy can usually reach ±0.01mm. Please don't hesitate to contact us.
Casting Carbon Steel Parts,Carbon Steel Investment Castings,Lost Wax Casting Carbon Steel,Precision Casting Carbon Steel,Investment Casting Carbon Steel Parts
Shenzhen SCZY Technology Co.,Ltd , https://www.sczymachining.com