Packaging machine industry how to use the B2B platform to attract traffic to do promotion

How should the packaging machine industry use the B2B platform to attract traffic? Let us look at the staff of Foshan Chuanyue Packaging Machinery Co., Ltd.

1. Post original news or technical articles

In order to obtain better search results and rankings, we suggest that users can also write some original news articles and publish them in the company news section. Unscrupulous postings will delete deduction points. The content must be based on product, service related knowledge or industry news, soft papers, which can be better indexed by search engines. However, do not post hard advertisements (company profile, supply and demand information), false news, or illegal information, or the reviewer will delete it.

2. Content originality is better, it is recommended to describe the product's performance and advantages, use, after-sales service, packaging, etc.

The content cannot be duplicated. In the content of the message, the keyword of the title appears multiple times, and it is better to appear in front of the content of the message. The number of keyword occurrences is preferably a proportion, generally between 3% and 5%. Multiple pieces of information are filled in exactly the same company profile and other duplicate content (unfavorable to Baidu rankings), content originality is better, and the product's performance, advantages, use, after-sales service, and packaging are recommended. The purpose of this is to make our articles not only for individuals but also for search engines.

3, do not repeat the information released (focus)

Some members like to send dozens of messages in one breath. This is very bad. When Baidu spider Baiduspider crawls web pages, it is a duplicate message. Baidu will not collect your information. This will not waste your time. The effect is very bad. It is recommended that you spread out information every day, such as sending 20 or 30 in the morning and 20 to 30 in the afternoon, and publishing each message at a longer interval, so as to ensure that Baidu spiders can crawl. The time of your web page is included.

4. Do not delete information at will, especially if it has been included

We found through detection that the information released by some members was deleted immediately after a few days when Baidu search was not included. In fact, this is extremely undesirable. Baidu actually included the information in many cases, but did not release it. However, people who understand Baidu's collection process understand this point. We recommend that users publish information for the best one month, and then check whether the information sent one month ago has been included. If it is still not included, then you can press it at that time. The system requirements to modify and improve the information, this can ensure that your information will not be deleted by mistake when you release it, and lose potential business opportunities.

5, make important keywords as far as possible

The keywords of the title are higher in front of the weights. Practice can test the truth. Through one year's optimization of the customer's website, this sentence is really right. The search engine is also very good for face. The keywords are placed in the first two places more than the last two, and the ranking is definitely better! So when we think that a customer has a demand or keyword with a high conversion rate, we can advance it!

6, the title is the focus of optimization, the title should highlight

Whether the title is written or not is directly related to whether the customer will click on you, and a good title leaves a very good impression on the customer! No matter how good your service is, how rich the web content is! This is not known until someone else has entered your website!

7, keywords are not greedy as much as possible

The more keywords you share, the less weight you have!

The B2B website is a platform for businesses to provide business information. The content of the website is the lifeblood of the website. No matter which type and industry B2B website, the main content is supply and demand information. The supply and demand information of most websites is the same, mainly providing specific information. , The readable content is often very limited. In order to fill the content between the same industry websites, it also collects each other. As a result, such website information is always difficult to be included by search engines. I also often publish information on different B2B platforms. I also encountered problems with the website. After comparing with well-listed websites and analyzing the preferences of search engines, I summarized some methods for compiling B2B websites that are conducive to website inclusion. ,I hope to be helpful.